Industry News

Industry News is an archive of all the latest updates in the world of Instagram and blogging. Keep informed via interviews with global, influential creatives and strategy tips for engagement and growth. Popular posts include the Pay to Play series focused on the algorithm change and subsequent developments that have affected Instagram users.

HOW TO LAND YOUR DREAM HOTEL COLLAB

When the collaboration offer with Rosewood Hotel pinged into my inbox, it was one of those moments where you just think, omg this is huge. Other thoughts like, “why me?” And “do they know I’m 5’1” (it was an editorial shoot) also popped into my head. Scoring a meaningful and high-profile hotel collaboration is more than likely high on the…
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IS THE INFLUENCER MARKET OVERSATURATED?

Here’s why we’re not at peak influencer I’ve always found the concept of ‘peak influencer’ a little… naive, yet this topic arises so often in interviews and conversations alike. It’s true that in most global markets, there is a saturation of bloggers and Instagrammers of varying quality who actively take on brand collaborations. However, to say that the relevance of…
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On My Wishlist

THE TRUTH BEHIND EDITORS VS. BLOGGERS

So, do journalists hate bloggers? Early last week, I attended one of the most beautiful beauty launches at The Connaught hotel and introduced myself to a girl who turned out to be the beauty intern at Stylist magazine. What I initially took to be a conversation and personal opinion, really turned out to be somewhat of a personal attack and…
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HOW TO DEAL WITH LATE INVOICE PAYMENTS

Every month, one of the greatest inconveniences of my adult life strikes. And it’s not even my period. but arguably, it’s just as annoying and uncontrollable – it’s late invoices. I have often asked myself if I really do need to get so worked up about chasing people up for updates and every time I come to the same conclusion.…
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THIS IS WHY INSTAGRAM SUCCESS DOESN’T MAKE YOU HAPPY

I’ve been volunteering at something called Alpha, which you may have heard of – if not, it’s a course organised by HTB church that allows anyone (especially non-believers) to ask questions about God in an open environment. One of the icebreakers to get conversation going is, “what do you think happiness means”. Overwhelmingly and perhaps even influenced by each other,…
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10 Questions with Trishna, Founder of Kohl Kreatives

  Third culture kid Trishna Daswaney is the founder of a charity and make-up brand Kohl Kreatives. Recently spotted on the pages of Harpers Bazaar and The Observer, I caught up with the young entrepreneur about what it means to be a #girlboss and how she juggles a teaching gig at London College of Fashion with her non-profit work and…
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