WHERE YOU SHOULD FIND INSPIRATION ON SOCIAL MEDIA

    A while back on one of my posts, I asked my audience on Instagram if they thought that influencers kind of ‘look the same’. If you were one of the many that contributed to the discussion, you might’ve noticed that instead of taking it to mean that we’re all motivated to do so by brands, the association was with…
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THE RISE AND PERILS OF INFLUENCER MODELS

Bloggers taking on modelling jobs The first kind of model was hired based on how representative they were of the consumer. It started back when women would commission clothing from seamstresses and individuals that resembled the patron were hired to display the dresses, accessories, snuff boxes… whatever. Fast forward to the kind of models today that you and I recognise,…
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On My Wishlist

WHAT IS DNA SKINCARE AND DOES IT WORK?

    We know that to some extent, good skin is in our genes, although we often over or under play lifestyle factors that affect our ageing process. I’m not just talking about big stuff like the two packs of cigarettes a day that you puffed through your late teens or that naughty sun-bed addiction. Factors harder to avoid like…
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MY PICKS FROM THE FARFETCH SALE

  One of those questions people are too afraid to ask (but go ahead and do it anyway) is: “how do you have so many designer pieces?” When I was a student I worked at Ralph Lauren and made very good use of my employee discount, not only that but I was signed up to all the sample sale newsletters.…
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5 GAME CHANGING PHOTOGRAPHY TIPS (WITH EXAMPLES)

  Just so you know, this isn’t going to be a list of apps because this is really about upping your game and learning new skills or improving them. I think we can all agree that photography is often an intimidating part of Instagram and blogging, especially if your love affair started ‘accidentally’ through iPhone shots. During the first three…
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THE FUTURE OF LUXURY FASHION PART 3: ONLINE

The fate of fashion has been in flux now more than ever and its millennials that are changing the landscape. Along with this comes new platforms for online communication that bridges the esoteric gap between what was previously highbrow brand and anonymous consumer. As the strength of social media grows, more high end labels are bolstering their digital strategy, and…
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