WHAT I LOVE ABOUT FASHION

When I was studying Art History, one of the arguments in defence of our subject was that our discipline was not a by-product or secondary to another. It was not a branch of History or a theoretical arm of Fine Art, it wasn’t even a practical manifestation of Philosophy. Art History was what it is. However, what I didn’t admit…
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DON’T BE A BRAND WHORE

From what I’ve observed, accounts with something like 3k have already experienced multiple brand collaborations and a couple paid gigs. And that’s great – my friends who struggle with growth find that those partnerships give them a little boost of confidence when Instagram seems impossible. However, I didn’t really get approached for anything outside of Takumi until I was about…
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On My Wishlist

WHEN DID DESIGNER DUPES BECOME OKAY?

  Admittedly, this post is a by-product of some seething I did over an image that a girl had stolen from me, who then flipped it and put a disastrous filter over it. And as you may have guessed, she proceeded to claim credit for it. So then as I was scrolling through my feed, it occurred to me that a…
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IS GOD ONLINE?

I hate cheese. Never liked it. Babybel was okay when I was a kid but I mainly ate it because of the cool wax packaging. Most people however, love cheese. If I were to sit there and scowl and make critical remarks about how it looks like a hunk of mouldy butter, smells like funk and contains like, 1000 calories…
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WHAT TO WEAR TO A POLO MATCH

  I was recently invited by Swarovski to attend the Royal Salute Coronation Cup as the jeweller was sponsoring the England women’s team for the prestigious event. And as the familiar feeling goes, after the excitement at being able to attend my first polo match – the nervousness that comes with the question of what to wear to a polo…
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WHAT IS LUXURY FASHION NOW?

A while ago a post I wrote touched on how luxury brands can’t rely on influencer marketing to convert sales. To briefly recap, millennials are the largest group of social media users. So many of our behaviours, consciously or subconsciously, are dictated by the performative aspect of a platform like Facebook or Instagram. After all, we grew up learning how…
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